So, I'll be dropping a few cool finds here and there. First up: a May 7, 1961 Streng Homes ad from the Sacramento Bee.
More soon!
Our journey of preserving a 1955 eichler home in south land park hills + telling the current state & past history of mid-century modern in the Sacramento, California region.
Contact: atomicpear [at] comcast [dot] net
"Established in the mid-1950s, Parkway Estates hosted the 1954 Parade of Homes, at that time the largest home-building exposition ever held in the West. The popular event, drawing thousands of spectators, showcased upscale, contemporary homes representing the best in efficient planning, design and construction during the post-war era.The Parkway Estates website has posted a number of interesting historic materials regarding their neighborhood, which was developed by Randolph Parks and Associates of Western Enterprises, Inc. For instance, check out the original brochure "advertising the popular 'Country Squire' floorplan, which can be found throughout the Parkway Estates neighborhood."
Today the neighborhood, shaded by tall trees on large lots with ample lawns, retains the small-town feel and values of decades past. And that sense of community is apparent at neighborhood association meetings, where locals regularly participate."
... the first public use airport west of the Mississippi that had been built completely from the ground up. In 1957, the proposed construction of Sacramento Metropolitan Airport and the purchase of nearly 6,000 acres north of downtown Sacramento was considered extravagant, risky, based on unrealistic passenger expectations, and poorly located. The skeptics were wrong. The anticipated 750,000 annual passengers that seemed so unrealistic in the late 1950's surpassed the one million passenger mark during the airport's first year of operation.
"Other marquee names selected to install art in this space include 2009 McArthur Fellow Camille Utterback, Christian Moeller, Mildred Howard, Donald Lipski, Joan Moment, Suzanne Adan, Ned Kahn, Living Lenses (Po Shu Wang and Louise Bertelsen) and Lynn Criswell.... A preview of what it will all look like is on view at the Center for Contemporary Art, Sacramento through May 16. The show (In Public: Designing Art for the Sacramento International Airport) consists of architectural drawings, models, video presentations and original paintings. The paintings, by Suzanne Adan and Joan Moment, will be translated to glass teserae mosaics by Franz Mayer of Munich, widely regarded as the world’s leading fabricator of glass for contemporary art installations."